Archive for January, 2009

Eat My Words: The Art of the Deadline

Wednesday, January 28th, 2009

designdisasters1Awhile back I mentioned my deep swoon when Steven Heller asked me to contribute to a book of essays about design and failure. Well here we are a few months later and the book, Design Disasters: Great Designers, Fabulous Failures, and Lessons Learned, has finally landed on my desk. Who knew disasters could be so delightful? Some of the stories are really, really funny. Plus, the book is one big visual pun, with type upside-down and oddly aligned, running off the page and into the gutters.

As a sort of sneak preview, which I will only provide if you all promise to buy the book, I’d love to share my essay with you. And thanks again to Steve—who is actually speaking at UCLA at 6pm tonight—for making failure fabulous.

The Art of the Deadline
by Alissa Walker

As my parents may have mentioned, I was quite an accomplished artist by the age of five. But once I succumbed to the daily regimen of kindergarten, the pressure nearly ruined my fledgling career. The joy of creating, once infinite with possibility, now came with a strict time limit.

The other kids would dutifully arrange their torn fluffs of black paper into the prescribed facial expressions of a jack o’lantern, following the three-step directions, simpletons as they were. But my plans were bigger; my proposed pumpkin, 3D. By the end of class, while the other five-year-olds dropped confetti trails en route to the trashcan and wondrously peeled Elmer’s Glue from their fingers, I was feverishly stuffing a crinkly orange cavity full of construction paper. See, my pumpkin will really be round, I pointed to Mrs. Gold as she passed my desk. That’s great, she said, but it’s time to clean up. Artistic aspirations meant nothing when scheduled right before recess.

Eventually, you could take your work home with you, presenting your parents with a commissioned symbol of your love to be exhibited on the fridge gallery. But I only saw this as an extension. I’d hoard my piece-in-progress, dashing through the kitchen on my way up to my room and the auxiliary set of art supplies, while my mother tried to extract my coat. “Noooo! It’s not finished, Mommm!”

It was never finished.

In November we were given 30 minutes to deliver a Thanksgiving kindergarten classic. Trace your hand here, attach beak, snood and feathers as such, scrawl feet like upside-down pitchforks. I could hardly conceal my disdain for such a tawdry representation. I shuffled the brown paper around on the page, trying to subvert the assignment. What if I created a pilgrim turkey instead? I set to work creating an anthropomorphically-correct bird. But it was ambitious, even for me, and before I could even consider the graphic implications of a head, let alone a black buckled hat, we were headed to lunch. I would have to finish later.

The next morning I walked into my classroom, now draped with gourds and speckled Indian corn in anticipation of the impending feast. Suddenly, I blanched, my heart sticking to my ribcage. On a clothesline strung above our cubbies, the turkeys were clothespinned for display, two dozen hands waving in unison.

And then there was mine:  A plucked, headless turkey breast.

Too embarrassed to ask for its removal, I was forced to endure the rest of the short week knowing the misshapen poultry was looming over my shoulder. Suspended in mid-air like a frozen cutlet, the incomplete bird taught me a lesson no art teacher could. My boundless creativity was meaningless if I couldn’t get it down on paper in time.

The next year, when I was in first grade, the entire school was instructed to design posters for a contest commemorating the end-of-the-year carnival. I won first place. I remember seeing it, hanging among the mostly-upperclassmen finalists, its royal blue ribbon twirling in the air conditioning. I should have been proud, I suppose. But honestly, I was just glad it was finished.

Buy the book: Design Disasters: Great Designers, Fabulous Failures, and Lessons Learned.

Eat My Words: Creatively Engaged

Tuesday, January 27th, 2009

design2008-1As you know, I’ve been spending some time with the GOOD people lately. And you know what? They really are good people. So I was thrilled to write a little design-year-in-review for their annual State of the Planet issue. “Creatively Engaged” covers everyone from Starck to Sinclair, Smith to Pitt, plus the awesome Designers Accord, as you can see from the design-in-action montage to the right.

I think the most important thing you can infer from the piece is that you can’t be a designer unless you use your hands when you’re talking.

While we’re on the subject of GOOD, I’d love to hype their daily news show, GOOD News. It’s clever and topical and has quickly become one of the highlights of my day. You didn’t know they had a daily news show, did you? Or that it was hosted by the animated anchor Roger Numbers. No really, he is animated.

Freezing up

Monday, January 26th, 2009

Mandarin pomelo sherbet

One night last week at about 11pm, I was in the midst of one of my longest writing rallies yet. Stress had shaken me awake before the sun, panic had driven me to eat every meal with one hand while still averaging 30 words per minute, and now, hopped up on some kind of delusional deadline-smashing drug, I was poised to take this stint of endurance typing into the a.m. hours. After being contorted around a desk for over 18 hours, though, I was feeling the teensiest urge to stretch, maybe to take a break. But this was no time for breaks! I was on fire! So I did a little maneuver I like to call The Horizontal Office. I dragged the computer downstairs to the couch, mashed some pillows under my chest, reread the last sentence I had written, and promptly fell asleep on my keyboard.

Somehow my brain made it to Saturday night intact, when, at around 5pm, I stood in a clean kitchen, computer stashed somewhere awaiting my next nap, a week’s worth of commitments miraculously fulfilled, and finally realized I had nothing to do.

So, naturally, I made ice cream. (Well, actually sherbet.)

Which is something I used to do a lot, but lately…well, lately I’m not only busy, but I’m busy worrying about not being busy. I don’t even have time for my usual salted caramel saunter to Scoops. And that is a serious, serious problem.

On Saturday, I finally got my priorities straight. I walked outside my house and picked a dozen mandarins (if you squint you can see them growing on the tree outside the window). Zested them, sliced them, juiced them. By way of improvisation, I supplemented with a pomelo from the farmers’ market (and if you don’t know pomelos, ohhhh…you’ll never go back to the grapefruit). I began making mandarin pomelo sherbet, loosely adapted from this fantastic recipe by Pete Wells in the New York Times. (Be sure to read the story about making it with his four-year-old son and watch this video of Jill Santopietro that has one of the best tips for making ice cream I’ve ever heard—spoiler alert: Put the ice cream maker in the fridge while it’s freezing!)

The thing about making ice cream is that, like writing an article, it really is quite a production. There are no short cuts and it’s knuckle-busting work (more so if you use a hand-crank freezer, and may god have mercy on your soul). I have to remember to put the freezer bowl into the freezer 15 hours ahead of time. After the prep work of zesting and juicing and stirring and chilling, it takes a good 30 minutes for the cream to freeze in the machine, and another hour or so for the ice cream to ripen in the freezer. But there’s a serious satistfaction in creating something that results in such delicate perfection. It employs the strictest changes in states—heating but not boiling, aerating but not whipping, cooling but not freezing solid—to create something that’s so fragile, so fleeting, it could literally melt away.

As the ice cream maker started its predictable gyrations, it purred its rhythmic intonations like a mantra. What am I doing to myself? I wondered, letting the muscles slowly start to become unclenched in my shoulders. The metaphor of spinning my wheels came to mind, as did the crunch of “the grind.” I leaned forward, putting both elbows on the counter, my chin in my hands, craning my face as close to the bowl as possible. My eyes glazed over, completely mesmerized by the swish of the paddle sloshing through the creamy juice, watching until the ice crystals formed, puffing the liquid up into soft pale orange folds. It was, by far, my best work of the week.

Laurie Rosenwald in LA!

Thursday, January 15th, 2009

When I got invited to Laurie Rosenwald’s studio a few years ago, I was completely unprepared. I had met Laurie a few times at events around NY and thought she was absolutely charming, but I didn’t know her very well. When she sent me over the address I was thrilled to see she was in the same building on the Lower East Side where lots of my design-y friends have studio space—decoupage darling John Derian is on the ground floor, Rob Giampietro and Kevin Smith used to have their office there, and supermodel-architect Caleb Mulvena was actually discovered in the lobby. New York called it the “highest concentration of design genius” in the city.

So here I was on a cold December night, walking into the design ghetto, prepared to ooh and aah over Laurie’s work while sitting in a typical graphic designer’s office with its tidy inevitable rows of the same books and one shelf devoted to vinyl toys and vintage packaging. Maybe a smart Scandinavian modern desk (she is Swedish, after all). I swung open the door and gasped.

Something was horribly amiss with this designer’s office. It was a mess. And there had been a explosion. No. A holocaust. A cut-paper holocaust.

Every surface was covered with a thin layer of angular confetti fallout. Half-crayons were scattered about the room, bottles of glue on their sides. A stack of nice words and eviscerated hearts waited on a table, plucked from their paper corpses with the precision of a surgeon. In their shuffle they looked like the raw materials of a love-struck ransom note writer. It was a magazine slaughterhouse.

Overall I would describe the the decor of her studio as a stack of Picasso prints, pored over by Edward Scissorhands. Then run through the Cuisinart. It was awesome.

“Do you want to go to a party?” Laurie had asked earlier, which I thought was a semi-rhetorical question, a thing you were asked in the Realm of the Human Paper Shredder. Come on, Laurie said now. “Put on your coat, we’re going to a party.”

And with that I traipsed through New York City with Laurie Rosenwald to Bowlmor Lanes, one of those next-gen bowling alleys. It was the Christmas party for the Rockwell Group, the people who design stuff like the new JetBlue Terminal at JFK and the 2009 Academy Awards. Laurie had been recruited as a celebrity bartender for the evening, serving up a cocktail of her choice. The cocktail she chose to serve to the New York designerati? The Bull Shot.

I talked to Tucker Viemeister while he was wearing a Santa hat. I discussed digital cameras with Maira Kalman.

A Bull Shot and a half later (it was good but filling in a soup-like way), I stepped back onto the New York streets, a little dazed, a little buzzed, and definitely feeling a little different. Did that just happen? I had just had a taste of Laurie’s universe. And it was delicious!

Laurie’s new book All the Wrong People Have Self-Esteem is kind of like that night. I could tell you about it, but it’s much more fun to have her do the talking. I will say that this time, her glossy prey are mags like Cosmo and Elle, which she’s gutted, chopped and remixed back into women’s mag form (think perverse in-and-out lists and “beauty” tips). Yet it’s full of really sweet, endearing bits of writing to complement the big, brassy visuals. And yes, she talks about getting kicked out of yoga.

And because this must be the week that all the cool people are in LA, Laurie’s got two fantastic events in town. A reading on Wednesday at the adorable new Echo Park bookstore Stories LA (a promo on Flavorpill bizarrely calls her “actress/author” and makes no mention of the art—I don’t think they actually read the book). And this Friday she’ll be holding the workshop How to Make Mistakes On Purpose at my favorite Time Travel Mart, 826 LA (where I’ll also be volunteering for the afternoon).

She encourages me to tell you that what is done in the workshop is top secret and no one is to reveal what we will do in that room (but here’s a teaser, anyway). For a mere $15 you’ll be getting the same mistake-training as Starbucks and Google employees. And look how few mistakes those people make in real life! Plus I can assure you, if it’s anything like visiting her studio, it will leave your eyes popping out of your head at odd angles, your head twisted like it’s not on quite straight, feeling cacophonic, cathartic, cheeky and more than little crazy. Sounds good, right? See you there!

Marian Bantjes and the love of labor

Wednesday, January 14th, 2009

My dear friend Marian Bantjes is in LA this week—more accurately, she’s bouncing all over Southern California, with a talk in San Diego and a show in San Luis Obispo. Last night she spoke to a packed house at Art Center.

I’ve seen Marian speak a few times before, including a triumphant turn in Denver a few years ago I captured at UnBeige. Marian’s career arc is one of my favorite stories ever. After being a conventional designer and typesetter for years, she became complacent simply turning around traditional work for clients. She decided to perform an experiment: Do only the work she loved and wait for the money to come. She gave herself one year and made no money. So she borrowed money and gave her herself six more months. Nothing. Just when the experiment was planned to end, she got a call and her second career had begun: “I felt like I went 0 to 60 in three seconds and I still don’t know what car I’m driving.”

As it stands alone, that’s a pretty inspiring tidbit for your Wednesday morning. But last night another part of her speech felt even more resonant, especially at a time where we’d all like to make more meaningful work, yet we’re valiantly attempting to affix a monetary value to our time. Sure enough, the first question during the Q&A was “How long do you spend on a piece?” followed by “How much do you charge?”

People always get hung up on the fact that Marian’s pieces are so intricate, so detailed, so labor intensive—if you look closely, you can actually see her in Illustrator making each perfect Bezier curve—that they can’t possibly be “worth” the effort. And what Marian said that struck me was this: “People always ask if I’m patient. And I don’t think I’m patient because that would infer that I’m doing something I don’t like and I’m just trying to get through it. What I am is obsessed.”

More Marian: “I do what I do because I love to do it. I would not choose to be doing anything else. And that’s why any time that’s spent working on anything is not wasted time, it’s all worth something to me, because I’m doing what I love.”

Oh, and guess what? This strategy doesn’t hold true if you don’t say no to some things. To most things, actually; Marian’s “no list” is as long as one of her meandering tendrils. But saying no is something I’ve never been able to do well—My current strategy up until now? Probably best described here—I feel guilty and negative and like I’m letting someone down. And now I’m more terrified than ever to do it.

But if I take what Marian said and translate a yes to mean I love it! (or maybe in the words of one of her most famous clients, Want it!), then a no just means a simple leave it. Leave it. Not really rejecting it, just leaving it, for someone else to come by and pluck it up. And hopefully that someone will love it.

Our time is more valuable than ever now, and we can’t go filling it with half-hearted efforts or it truly will be wasted. And that’s why I always love hearing Marian speak.